The Everything Guide to Starting and Running a Retail Store: All you need to get started and succeed in your own retail adventure
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Author | Ramsey, Dan |
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Language | English |
Genre | Retailing Marketing & Sales |
Publication date | 2016-01-15 |
ISBN | 9781440508295 |
Mercid | 101159781440508295 |
Merchant | Rakuten Kobo Canada |
Website | Rakuten Kobo Canada |
Summary
What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores? If you've ever considered owning a store but don't know where to start, The Everything Guide to Starting and Running a Retail Store is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle. This comprehensive guide shows you how to: - Spot and capitalize on small retailer trends - Conduct your own market analysis - Research and select the most appropriate retailing software - Run your business day to day - Attract customers with effective advertising - Make the leap to online selling This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers-and you-will enjoy for many years to come!